Blog Post
How resilient are UK rental markets to Covid-19?
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Real Rental Affordability (RRAff) is our measure of assessing renters' spending power in a local market. Our calculation compares individual gross incomes to the rent that they are responsible for paying.
The average renter spends 27% of their income on rent in England and Wales. RRAff is the highest in London, 30% and the South East, 29%.
If earnings fall by 20%, affordability ratios are pushed to 34% in England and Wales, 38% in London and 36% in the South East. Areas with already stretched RRAff are the most exposed to a fall in earnings.
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